Team Lead – Product Marketing
We are based in the heart of the Silicon Valley and combine ideas from the epicenter of tech innovation with Sri Lankan engineering brilliance.
Our cutting edge end-to-end restaurant technology platform is distributed nationwide in the US via our parent company Sysco Corporation (NYSE:SYY): the world’s largest food services company.
As Sysco’s key technology partner we also provide the technical innovation necessary for Sysco to stay on the leading edge; the Sysco Innovation center at Sysco LABS undertakes the most significant technology initiatives with the aim of retaining Sysco’s competitive edge in the food-tech industry.
What you need to have to apply for this position:
- 1st degree from a recognized foreign or local university. Exceptional candidates with good experience may be considered.
- 5 years of experience in product marketing; exposure to the IT industry will be a distinct advantage.
- A proven ability in developing and driving product marketing strategies.
- A deep understanding of audience behavior in the product space.
- Attention to detail, multitasking skills and the ability to prioritize work and meet deadlines in a dynamic environment.
- PR, web & design skills will be an advantage.
As a Lead you will lead the effort by:
- Staying on the cutting edge of Product Marketing trends and managing our brand across multiple platforms.
- Strategizing, executing and managing comprehensive integrated campaigns.
- Managing brand presence across multiple online platforms (Facebook, Instagram, Twitter).
- Driving internal & external communications including CAKE key announcements and initiatives.
- Extending the brand reach with traditional marketing and media partnerships.
- Monitoring market trends, researching competitors’ activities to identify opportunities and key issues.
- Implementing, tracking and reporting on KPIs for CAKE related marketing campaigns.
- Organize and execute internal and external events.